Oh Hey

I’m Alison and I believe in building what you feel called to build, being who you want to be, and feeling as awesome as you are! It’s not always easy, and that’s why I’m sharing all the tools I can to help us along the way!

I’m a writer, speaker, and self-proclaimed nonsense dancer. I pride myself in being a very reasonable unreasonable human. I believe in creating a life you love, leaning into your strengths, and dancing inappropriately.

I’ve been creating content online for over 10 years. From essays to Instagram, cookies to courses, dance parties to podcasts, I’ve used just about every method possible to share my passion and show that sharing is caring.

Who on earth is Alison?

I’m an enthusiastic girl who decided that I’d rather have fun than have it all together. I’ve been sharing my process, ups and downs, and all I’ve learned from trying to build what I feel called to build for years online, and HOLY CRAP, YOU’VE JUST FOUND ME! And that’s pretty awesome. Welcome friend, I’m honored you’re here.

I’ve worked with Fortune 500 companies producing events and content, created a six-figure online course and I’ve been featured in national magazines and television.

I have grown a highly-engaged brand through trial, error, and a whole lot of love, and now in addition to creating empowering content for The Alison Show, I work as a brand strategist through Alison’s Brand School to help others do the same.

But more importantly, I am obsessed with my kids, husband, family and friends, and I love every absurd bit of myself.

Doing all of this—building a brand, throwing 900 person all-female dance parties, speaking to thousands—was (and still is) incredibly hard, partly because it’s hard—but mostly because I didn’t have the right tools and strategies in place to live life to my fullest. I’m not ashamed to share the times I break down and cry under my desk, the times I fail, the times I want to quit.

But through the struggle, heartbreak, and hard work I realized this: Only you can be you, and you’re already as awesome as you need to be.

And now that I know it, and I’ve found the tools to help me feel as awesome as I am, I refuse to shut up.


So wait, what's The Alison Show?

These days on The Alison Show you’ll find reminders of your inherent awesomeness, tools for building whatever it is you want to build, and ideas for dealing with curveballs, tough stuff and LIFE man. Life.

I share these tools through my podcast Awesome with Alison—that I do with my amazing music producing husband Eric. And I also share all I can through my free, weekly Truth Nuggets—and Year of Awesome Calendar.

And don’t forget, I party pretty hard and offer daily reminders of your awesomeness on Instagram.

I believe sharing is caring and all of us have inherent gifts we can use to build something greater than ourselves and connect. And as we build whatever it is we want to with care and confidence; we create a life we truly love, and it gives permission to others to do the same. That’s what I’m doing and I’m sharing how I’m doing it.

What I hope to do for you

I’ll help you find the confidence, clarity, and enthusiasm to build whatever it is you want to build, create whatever it is you want to create, and reclaim, uncover, or boost your inner awesomeness.

I do not know the scale or size of what you’ll build, but I know you’re capable of finding out what it is, creating it, and sharing it. I know because I’m freaking doing it. And if I can do it, you can do it too.

It’s liberating, it’s refreshing, it’s awesome.

And so are you.

Welcome to the show. I can’t wait to party with you.

Awesome With Alison

My weekly podcast's ONLY goal is that you feel more awesome than you did before!

Listen To Podcast

Goddess Notes

Dropping in your inbox. They’re fun, free, and full of quick tips and tools for an awesome life!


Alison's Brand School

In business and in life, a strong brand will get you far! Check out my branding philosophies!

Learn More